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Kuala Lumpur, Malaysia
5 Jul 2013 - 7 Jul 2013
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One third of Britons would pay more for a child-free flight
We’ve all been there. The plane has reached maximum cruising altitude and the fasten seatbelt sign is switched off. Settling in for a snooze, your anticipated slumber is suddenly thwarted by a wailing infant
Malaysia Airlines Airbus A380.
In a recent survey conducted by Trip Advisor, unruly children were revealed to be the leading cause of stress and frustration among airline passengers.
Up to 37% of those surveyed said they would be willing to pay extra for a child-free flight. The two primary bugaboos were children kicking seat backs and parents’ lack of control when their children run amuck.
These views have not gone unnoticed by the airlines. In September this year, Malaysia Airlines will ban all children under 12 from the top deck of its A380 aircrafts and babies from First Class. The decision was made following complaints from high-paying business class passengers being unable to sleep during long-haul flights.
According to Shashank Nigam, CEO of airline branding company SimpliFlying, “Malaysia Airlines is trying to make its premium product on the A380 more appealing to the high-yielding business passengers.
They value their peace and quiet and (this way) can rest assured that they won't be disturbed by kids on long-haul flights.”
The 'family zone' will be located in the lower deck’s economy section, leaving the aircraft’s front and entire upper deck children-free. However, the airline is quick to point out that the 'family zone' does have benefits, including eight toilets and a separate entrance. Not everyone has welcomed the new initiative, claiming it to be discriminatory. Others have lauded the decision, stating it to be no different to quiet carriages on trains. Starting in September, the new service will be introduced on flights to Sydney.
â–ş http://x-ray-mag.com/
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